Beyond Book Sales: The Complete Guide to Raising Real Money for Your Library - Paperback

FormatBook

Language English

ISBN-13 / SKU 9781555709129

About this item

by Susan Dowd (Editor)

Your future major donor may not use your library, but is likely somebody you know anyway. Dowd and her team from Library Strategies, a consulting group of the Friends of St. Paul Public Library, share proven strategies that have brought in more than $1 million annually. Believing that private fundraising is a natural for libraries large and small, they start with 12 facts about library fundraising and focus on activities with the highest return. Tips and features include: The gift pyramid model for developing the culture of giving that leads to big gifts Overcoming fears of sponsorship and embracing cause-related marketing Pitching the appropriate charitable gift Confronting common fears of requesting major gifts The pros and cons of membership programs

Number of Pages: 306

Dimensions: 0.64 x 11 x 8.5 IN

Illustrated: Yes

Publication Date: October 18, 2013

$145.80

In Stock.