Breaking Bad News: Essential Tools for Crisis Communication - Hardcover
Breaking Bad News: Essential Tools for Crisis Communication - Hardcover
About this item
by Jeff Hahn (Author)
With the first edition of Breaking Bad News, Jeff Hahn created an essential guide for surviving the first crucial hours of a reputation crisis. He synthesized thirty years of crisis communication experience into one model, helping brands navigate uncharted territory with tools proven to work whenever unexpected situations, malicious events, or head-scratching screw-ups threaten a reputation.
Now, in this second edition of Breaking Bad News, Jeff has added a dozen new case studies from a variety of industries that include the energy and electric sector, food and beverage space, and the airlines. The models Jeff presents are adaptable. His examples, immediately applicable.
When the spaghetti hits the fan, Breaking Bad News is the ultimate rapid response resource for crisis communication leaders.
Curated additions for your library
Access Denied: Addressing Workplace Disparities and Discrimination - Hardcover
X Thinking: Building Better Brands in the Age of Experience - Paperback
The Gift of Lift: Harnessing the Power of Stewardship to Elevate the World - Hardcover
Supply and Demand Trading: How To Master The Trading Zones - Hardcover
