Giants of Enterprise: Seven Business Innovators and the Empires They Built - Paperback
Giants of Enterprise: Seven Business Innovators and the Empires They Built - Paperback
About this item
by Richard S. Tedlow (Author)
Seven business innovators and the empires they built.
The pre-eminent business historian of our time, Richard S. Tedlow, examines seven great CEOs who successfully managed cutting-edge technology and formed enduring corporate empires.
With the depth and clarity of a master, Tedlow illuminates the minds, lives and strategies behind the legendary successes of our times:
. George Eastman and his invention of the Kodak camera;
. Thomas Watson of IBM;
. Henry Ford and his automobile;
. Charles Revson and his use of television advertising to drive massive sales for Revlon;
. Robert N. Noyce, co-inventor of the integrated circuit and founder of Intel;
. Andrew Carnegie and his steel empire;
. Sam Walton and his unprecedented retail machine, Wal-Mart.
Back Jacket
Seven business innovators and the empires they built.
The pre-eminent business historian of our time, Richard S. Tedlow, examines seven great CEOs who successfully managed cutting-edge technology and formed enduring corporate empires.
With the depth and clarity of a master, Tedlow illuminates the minds, lives and strategies behind the legendary successes of our times:
. George Eastman and his invention of the Kodak camera;
. Thomas Watson of IBM;
. Henry Ford and his automobile;
. Charles Revson and his use of television advertising to drive massive sales for Revlon;
. Robert N. Noyce, co-inventor of the integrated circuit and founder of Intel;
. Andrew Carnegie and his steel empire;
. Sam Walton and his unprecedented retail machine, Wal-Mart.
Curated additions for your library
Crush Price Objections: Sales Tactics for Holding Your Ground and Protecting Your Profit - Paperback
Schaum's Outline of Principles of Accounting II - Paperback
The Bond Book, Third Edition: Everything Investors Need to Know about Treasuries, Municipals, Gnmas, Corporates, Zeros, Bond Funds, Money Market Funds - Hardcover
Cultures and Organizations: Software of the Mind, Third Edition - Paperback
