Message Mapping for Foodborne Outbreaks and Product Recalls - Hardcover

FormatBook

Language English

ISBN-13 / SKU 9780578211602

About this item

by Rusty Cawley (Author)

This is a handbook about creating and using message maps. The book is designed for companies that produce, transport, distribute, or serve food or food products. This guide offers a step-by-step process for developing and delivering effective risk messages to consumers and other stakeholders during outbreaks of foodborne illness that result in product recalls. It includes three case studies. To learn more, visit us online at MessageMaps.org.

Number of Pages: 210

Dimensions: 0.5 x 9 x 6 IN

Publication Date: January 17, 2019

$47.38

In Stock.